Embedding game on site

How to embed Unity game on site?

I know about JS way, but would like a way using generic object/embed tags, like I can with ordinary Flash SWF object, so people who have turned JS in their browser or use plug-ins like NoScript for whatever reason would be able to play games on my site.

Also, you have nice html injection, which may lead to XSS there. Please fix that, as it may be even PHP injection (didn't check for that, don't want to broke your site). I know only because I've accidentally entered embed/object with triangle brackets.