koobas.hobune.stream
User-initiated ads VS click fraud
Background:
I'm developing a puzzle game that will incorporate UnityAds. Every N new games an ad (if available) will be shown. In addition, I'm considering adding a button in the main menu ("Be nice") that will upon user activation display an ad.
A considered "perk" for the user is that the next forced advertisement will be delayed by e.g. 2*N new games, but it will still allow the user to repeatedly press the button to see new ads as long as UnityAds reports an ad as available.
Question:
Will this violate the terms re:"4.2 Click Fraud"?
Source: https://unityads.unity3d.com/admin/terms-en.html
Best regards,
Michael
I wouldn't think this violates anything considered click fraud, because it seems to me that click fraud pertains more to using bots or members of your company to generate clicks. To completely avoid anything that could be remotely considered click fraud though I would recommend changing how you implement ads. Watching ads to delay the display of other ads seems like a nuisance, and you would definitely retain more users by only showing ads when prompted.
A best practice would be to provide an in game reward that is more beneficial and enticing to the user than simply delaying other ads.
