koobas.hobune.stream
Do Unity Ads revenues differ on each country?
Hi everyone. Almost 1 month ago I published my first application on the Google Play Store. I decided to implement Unity Ads for the advertisments. To promote the app, I started an AdWords campaign that brought several user to download the app. I found out in the stats that the earnings are different for every country. What I don't understand is this: I have only 1 player from the USA who has generated 1.50 $ of revenue with just a single impression. In the same day I had 116 impression from Brazil and 186 from Iraq that brought me only 0.6$. How can this be possible? Does anyone knows how Ads work in a more detailed way? I read on the FAQs that Unity takes approximately 5000 impressions to determine the quality of your users. What does that mean? Actually I have 2600 impressions.
Thanks in advance, Roberto.
Hello , i am new to unity ads myself but i remember reading that when a user installs a game from your Ads there is a bonus(i imagine this would be the case if the customer chose CPI campaign). So your 1 USA customer view might have installed an app from the ad you showed him and you got paid a bonus. Your data though needs to have a lot more impressions to correctly evaluate performance though,
The kind of ads that show in different countries differ too. It does seem like US users are "more valuable", probably because the ads shown there have higher budgets.
